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Signed Beauties of Costume Jewelry

  Original by Robert
Posted by: Admin on Saturday, October 25, 2003 - 07:29 PM
 
 
Manufacturer History 1942 - 1979

Robert, Or Original By Robert, Is The Mark Used By The Fashioncraft Jewelry Company.

The Firm Was Founded In New York City By Robert Levy, David Jaffe, And Irving Landsman.

Landsman Left In 1951, And The Company Changed Its Name To Robert Originals, Inc. Around 1960.

Most Of The Designs Created By This Company Have Natural And Floral Motifs Employing Faux Pearls, Colored Glass, Crystal Beads, And Quality Imported Rhinestones Set On Gilded Filigree Open Wire And Openwork Mountings.

The 1940's Advertisements Claim That The Jewelry Was Entirely Hand Crafted And So Finely Detailed That Expert Jewelers Would Often Mistake Them For Genuine Precious Jewels.

Robert Jewelry Was Never Cheap; In The Mid-1940's, A Pin And Earrings Set Would Usually Cost Around $50.00.

The Firm Also Supplied Jewelry To The Motion Picture Industry, Including The Jewelry For The 1952 Oscar Nominated Elia Kazan Movie, "Viva Zapata", Featuring Marlon Brando And Jean Peters.

Levy Retired In 1975.

Levy Is Usually Known For His Work In Filigree, Which Often Results In His Pieces Being Mistaken For Miriam Haskell Jewelry. However, In The 1950's And 60's He Created A Line Of Enameled Jewelry In Whimsical Fruits And Flowers Which Has Become The Epitome Of That Era.

 
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